Cyprus Tourism Organisation Appoint Kallaway as UK PR Agency

4th March 2011. Kallaway Travel – the specialist team at leading cultural communications agency – has been awarded a contract by Cyprus Tourism Organisation (www.visitcyprus.com) to handle its public relations activity in the UK.

June Field, who heads up Kallaway’s Travel and Lifestyle division says: ‘We’re delighted that the Cyprus Tourism Organisation selected us to handle their PR campaign. This beautiful island and its unique history has a special affinity with the British traveller – that’s why it’s our favourite year round destination.

Mr Orestis Rossides, Director of Cyprus Tourism Organisation UK office, adds: ‘We are looking forward to working with Kallaway, whose wide experience will enhance awareness of the island amongst discerning travellers.’

‘The public relations efforts will be supplemented by the new advertising campaign ‘Cyprus in Your Heart’.  This new campaign - launched this February - includes TV, national press and outdoor media and emphasises the unique experiences that visitors can enjoy.’

Cyprus is a well established holiday destination offering quality hotels, a variety of spa treatments, excellent food, many activity holidays and spectacular historic and cultural attractions.

For more information contact Kallaway Travel:
June Field
D:   020 7313 6278
E:    june.field@kallaway.com
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